When it comes to online search engines, Google remains king. Microsoft isn’t happy with this. That is why the company introduced Bing in 2009, its own search engine and a direct competitor with Google. Ever since then, Bing has gone the way of most Google-search competitors: It’s mostly an afterthought when computer users want to search the web. Most searchers still use Google for this task. Nevertheless, that doesn’t mean that Bing offers nothing for computer users. The truth is, Microsoft did a lot right with Bing, and the search engine delivers plenty of exciting features that users shouldn’t ignore.
Taking Another Look at Bing
When searching on Bing, you get more information about your search results then you do with Google. Bing has a navigation panel on the left that allows users to focus their search easily. In addition, it organizes search results into logical categories, making it easier to get quick answers.
Bing Goes Beyond Search Results
Another great advantage of Bing is that it doesn’t just bring up search results. It also brings up relevant videos, music, and images. Although this is an element of Google as well, Bing makes it easier to use, as the categories are right beneath the search bar. Bing beats Google for travel searches as well. They use something called Farecast Technology in the Bing Travel site; it lets users find the cheapest flights quickly and easily.
Bing Video Search Shines
Bing stands out from Google in terms of searching for videos as well. Bing allows users to specify how long they would like videos to be, what resolution they want, and what screen size they would prefer. In addition, to get a preview of the video, users only have to hover their cursor over the video to play a portion of it without clicking on it.
These are some of the reasons why computer users should not be so quick to discount Bing. Yes, Google remains the go-to player with regards to search engines. But that doesn’t mean that it’s the only choice today.